About Us

The Designer

Mor was born in Israel and studied Art & Design at the Academic Technological University in Tel-Aviv/Holon. Even as a child, Mor always had a drawing pencil in her hand, and she realized her passion for design at a very young age. A multifaceted artist, Mor’s interests include painting, graphic & web design, sculpture, as well as music, all of which are reflected in the fluidity of her unique designs.

The process of creating and producing an “M Shoe” begins with Mor sketching it in her Manhattan studio. Working alone, without apprentices or assistants, she sketches the shoes, carefully selects the lasts on which they are molded, and adjusts the fit as the final touch. She then supervises the production process.

With a smile she says: “It took a lot of ‘footwork’ to learn how to make shoes beautiful yet comfortable. It all started one day when I was walking down the street and had a mental flash of a unique design idea for shoes, that just wouldn’t let me be.” This vision is in the process of being patented as part of Mor’s promise that the best is yet to come, with a launch date expected for M Shoe Design's third season.

In addition to designing the shoe collections, Mor designs all promotional materials such as: Logo Design, Web Design, Graphic Design, Packaging Design, POP design, etc. This ensures the consistency of the M Shoe Design brand.



The Brand

M Shoe Design, established as a Limited Liability Corporation, is a designer footwear company with principal offices located in New York, NY.  The company’s initial product-line is comprised of women’s high-end designer shoes, which are produced in Italy. M Shoe’s first collection was received with much enthusiasm among shoe industry professionals and retailers.

Mor’s ambition is to use M Shoe Design’s success to help the world and its living creatures, and to inspire others to do the same. Marketing as "Care About Our Wear – Care About Our World,"M Shoe Design is committed to donating a portion of the company's sales revenues to programs such as "Feed the Children", UNICEF, the Humane Society and PETA.

M Mission Statement
To empower and inspire self awareness, confidence and expression by introducing a new and revolutionary footwear line to the world - I M!



The Collection

The M Shoe Design collection, designed in New York City and made in Italy, captures a unique sense of what’s sensual and daring, original and classy. A combination of just-the-right toe-cleavage complimented by premium materials and great attention to details is what makes M Shoes so attractive.

Flashing hints of gold and shimmer create a multipurpose look suitable for both casual as well as eveningwear. Unique upper shapes and angles made from precious materials and premium leather, as well as details such as a hardware "M" logo all make for a firm designer collection.

Before approving the production of a new shoe, it has to look amazing as well as feel dreamy on Mor’s own feet. With M Shoes, function and comfort is just as important as styling. “Even if the heel is six inches high, it still has to feel stable. That’s why I hand-select each heel and personally test the fitting myself—until it’s a perfect fit” says Mor.